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Red Ant one of two British finalists picked for IBM Watson mobile developer...

Mobile retail technology specialist Red Ant has been picked as a finalist for IBM’s Watson mobile developer challenge – an initiative aimed at helping it prepare for the “third, cognitive era”.The tech...

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Real world experience – IBM’s Paul Papas talks customer experience and...

It’s a bright and crisp November morning as The Drum leaves the subway exit opposite the new multimillion-dollar headquarters of IBM Interactive Experience to speak to its global leader Paul Papas. The...

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Global Partnerships Increase the Demand for Innovation claims IBM Watson...

The pace of change in B2B advertising is closely tied to ongoing global business partnerships and the demand for new technology and innovation according to spokesman from two stalwart U.S. companies,...

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IBM's Watson helps you pick your Christmas gifts with new Trend App

IBM has released a retail app powered by its AI tool Watson to help make the holiday season easier for shoppers.Trend App has been designed to uncover consumer preferences behind the most talked about...

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KPMG collaborates with IBM Watson to usher in era of cognitive computing

The new frontier of cognitive computing is increasingly a reality with the announcement today that the global audit, advisory and tax company KPMG plans to apply the cognitive computing technology of...

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Hilton and IBM reveal Connie, the world's first robotic hotel concierge

Ever landed in a new city after a long flight and had to wait in a large queue to check into your hotel room? IBM and Hilton Hotels may have the answer - a concierge robot.The pair have teamed up to...

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'It's only going to get bigger' - How Under Armour is planning...

The success of Under Armour’s bid to win the connected fitness market will be predicated on its ability to build a holistic ecosystem of services rather than be bound to specific apps or products,...

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IBM Watson could soon use artificial intelligence to beat you at a game of...

IBM has updated its artificial intelligence (AI) product, IBM Watson, giving it the ability to recognise images.Watson, which relies on cognitive learning to help it process the world in a human-like...

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IBM hires former AOL president Bob Lord as chief digital officer

IBM has named former AOL president and Razorfish CEO Bob Lord as chief digital officer, handing him the responsibility for managing the businesses digital presence and operations, as well as running...

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How can artificial intelligence make you richer? By giving the gift of time

We all have our own definitions of what it means to be rich. Depending on where you are, what you do, who you are, having a richer life may have different meanings. But, one thing most of us can agree...

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The Queen’s English: What IBM Watson learned about the Queen from all of her...

We’re often reminded (usually around the time the Oxford English Dictionary decides to add a few more words) that language evolves, that it is a living, breathing thing, that we need to get over the...

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"Cognitive technology is there to extend and amplify human expertise,...

What excites you most about AI?Firstly, AI is an incredibly vibrant field. We’re discovering ways of evolving the technology and applying it to solve profound social and business problems – problems...

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How a new app is making charity volunteering worthwhile with AI

Forgive the overplayed buzz phrase, but if there is one industry overdue a dose of digital disruption it’s the charity sector. There are more than 195,000 charities in the UK, employing one million...

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Can Watson pick a Cannes Lions winner? IBM’s cognitive system tries its arm...

Judging awards is a cognitive process, so it should be elementary to dear Watson. That is why we gave IBM’s cognitive system the ultimate creative test.By ingesting 1000s of previous Cannes winners and...

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David Ogilvy's first interview since he died? Possibly not but this film...

The Drum has created a short documentary in which IBM's artificial intelligence technology Watson deciphers insights from the writings of the father of advertising, the late, great David Ogilvy.Having...

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Could splashing out on award entry fees be a thing of the past? IBM Watson...

In 2015 Cannes Lions raked in $59m in annual revenue – according to an IPO filing – with award entry fees contributing a hefty chunk of change to that figure, but are those days numbered?Having...

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Cognitive that cares: from Alder Hey to CogniToys, here’s how AI is helping...

Making Alder Hey more human“Humans only have so much bandwidth, and as patient complexity increases you either have to add more doctors – which we don’t have – or do a worse job, neither of which are...

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Medical Minecraft uses IBM Watson to teach students about infectious diseases

IBM’s Watson is still in its early days, but the cognitive computing system could end up having a substantial impact on a number of industries, particularly healthcare and education. For example, Alder...

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What to expect from The Future of Marketing: Lad Bible, eBay, IBM Watson and...

The Future of Marketing will be explored this week featuring keynote talks from some of the best in the industry of marketing while they discuss artificial intelligence and virtual reality to simply...

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IBM’s Watson will be used in 21 Chinese hospitals to aid cancer treatment

IBM’s artificial intelligence technology Watson has signed a deal with Hangzhou CognitiveCare in China to implement Watson for Oncology.The deal will see doctors in China use the service to create...

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